business internet sales & marketing consulting strategies

business internet sales & marketing consulting strategies » podcasts http://www.stephenccampbell.com sales, business, internet consulting marketing strategies Mon, 06 Feb 2012 16:54:01 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 2006-2007 admin@stephenccampbell.com (Stephen C Campbell MBA, MSc, MCIM) admin@stephenccampbell.com (Stephen C Campbell MBA, MSc, MCIM) 1440 http://www.stephenccampbell.com/wp-content/plugins/podpress/images/SCC-podpress2.jpg business internet sales & marketing consulting strategies » podcasts http://www.stephenccampbell.com 144 144 Stephen C Campbell\'s business internet marketing strategy podcasts Business Internet Marketing Strategy podcasts read by Stephen C Campbell business, strategy, consulting, internet, marketing, tactics, distribution, channel Stephen C Campbell MBA, MSc, MCIM Stephen C Campbell MBA, MSc, MCIM admin@stephenccampbell.com no no corporate internet marketing strategies http://www.stephenccampbell.com/corporate-internet-marketing-strategies/ http://www.stephenccampbell.com/corporate-internet-marketing-strategies/#comments Sun, 31 Oct 2010 20:08:16 +0000 Stephen C Campbell http://www.stephenccampbell.com/?p=639

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]]> http://www.stephenccampbell.com/corporate-internet-marketing-strategies/feed/ 0 0:00:01 With the ongoing and increasing widespread use of the internet it is clear from a corporate business strategy development perspective that the development of any corporate ... With the ongoing and increasing widespread use of the internet it is clear from a corporate business strategy development perspective that the development of any corporate business marketing strategy now has to incorporate the useage of the internet. In terms of the development of the corporate business strategy it is critical for the executives to enable the organisation ..... [I say this because in many cases directors and CEOs have not fully incorporated the internet into their daily lives or are not fully conversant with the workings of the internet and terms such as podcasting, linking, social networking, linking, article marketing and other relevant terms]. So, back to the development of the corporate business marketing strategies. In the director level meetings I recommend putting the internet on the agenda and taking it into consideration in terms of a :- promotion channel consumption channel For those of you marketing executives reading, you will of course know that these are from the field of study known as channel marketing. I'd like to suggest that you as the corporate marketing executive first focus on the promotion part of the strategy using the internet and then move on to what products and services can be created in order to enable the target end user client to first pay for the products and services online and secondly to be able to consume the offerings of the organisation in digital formats. We will come back and revisit the channel marketing perspective in a later post but corporate executives really need to embrace the fact that we are near the start of the internet age in terms of connecting to and communicating with potential clients. With broadband internet connectivity, tv internet, smart phones, tablet computers and the conditioning of the market place to purchase online by some of the largest and best known companies such as tesco and apple - it is those organisations that fully embrace the use of the new technologies to engage with [potential] clients that will flourish and maximise their chances of optimum market share. As I move the focus of my seminar training, consulting and coaching more to my corporate roots these are these are some of the points that come up time and time again in discussions. As always, I am interested in any thoughts you may have, get in touch if there is anything you'd like to discuss. To your success, -Stephen C Campbell // < ![CDATA[ var LEO_HIGHLIGHTS_INFINITE_LOOP_COUNT = 300; var LEO_HIGHLIGHTS_MAX_HIGHLIGHTS = 50; var LEO_HIGHLIGHTS_IFRAME_TOP_ID = "leoHighlights_top_iframe"; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_ID = "leoHighlights_bottom_iframe"; var LEO_HIGHLIGHTS_IFRAME_DIV_ID = "leoHighlights_iframe_modal_div_container"; var LEO_HIGHLIGHTS_IFRAME_TOTAL_COLLAPSED_WIDTH = 520; var LEO_HIGHLIGHTS_IFRAME_TOTAL_COLLAPSED_HEIGHT = 391; var LEO_HIGHLIGHTS_IFRAME_TOTAL_EXPANDED_WIDTH = 520; var LEO_HIGHLIGHTS_IFRAME_TOTAL_EXPANDED_HEIGHT = 665; var LEO_HIGHLIGHTS_IFRAME_TOP_POS_X = 0; var LEO_HIGHLIGHTS_IFRAME_TOP_POS_Y = 0; var LEO_HIGHLIGHTS_IFRAME_TOP_WIDTH = 520; var LEO_HIGHLIGHTS_IFRAME_TOP_HEIGHT = 294; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_POS_X = 96; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_POS_Y = 294; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_COLLAPSED_WIDTH = 425; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_COLLAPSED_HEIGHT = 97; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_EXPANDED_WIDTH = 425; var LEO_HIGHLIGHTS_IFRAME_BOTTOM_EXPANDED_HEIGHT = 371; var LEO_HIGHLIGHTS_SHOW_DELAY_MS = 300; var LEO_HIGHLIGHTS_HIDE_DELAY_MS = 750; var LEO_HIGHLIGHTS_BACKGROUND_STYLE_DEFAULT = "transparent none ... advertising, business branding, Business Consulting, Business Innovation, business strategy, distribution channels, Internet Marketing, marketing, Mobile Marketing, multi channel marketing, podcasts, sales and marketing, social media marketing Stephen C Campbell MBA, MSc, MCIM no no social media marketing strategies http://www.stephenccampbell.com/social-media-marketing-strategies/ http://www.stephenccampbell.com/social-media-marketing-strategies/#comments Fri, 09 Apr 2010 11:01:01 +0000 Stephen C Campbell http://www.stephenccampbell.com/?p=518

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]]> http://www.stephenccampbell.com/social-media-marketing-strategies/feed/ 0 0:00:01 I am in the middle of preparing material to deliver corporate business strategy training and will be covering social media marketing strategies. The case in point ... I am in the middle of preparing material to deliver corporate business strategy training and will be covering social media marketing strategies. The case in point is that when many corporations look to make use of the new technologies - there is very often confusion and overwhelment in terms of which direction to follow; which tools to use, how often etc. Shal they use :- Blogs Search Engines News Engines Other Websites Micro Blogging Peer Reviews Feeds .... and the list could go on and on. It is unfortunate that at times the key message and brand communication of the corporation is thrown out as companies dive into making use of social media for business. The key lesson, learning or take away point is to put critical focus on the organisation's message from this strategic approach you should be able to determine which of the hundreds of platforms are most suitable for you to both communicate your message and to [most importantly] listen to what current and prospective clients have to say. As we roll out our strategic seminars that focus on combining the new technologies with 'traditional existing business marketing strategies - do get in touch if you'd like us to deliver at your venue [no matter where you are in the world] or work remotely to help you shape your strategies. Thanks for reading, Stephen C Campbell business branding, Business Consulting, business strategy, email marketing, Home Business, Internet Marketing, london business, marketing, Persuasion, podcasts, social media marketing Stephen C Campbell MBA, MSc, MCIM no no Business Radio Interview http://www.stephenccampbell.com/business-radio-interview/ http://www.stephenccampbell.com/business-radio-interview/#comments Wed, 05 Aug 2009 14:51:18 +0000 Stephen C Campbell http://www.stephenccampbell.com/?p=338

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]]> http://www.stephenccampbell.com/business-radio-interview/feed/ 0 0:00:01 As I continue to be asked to appear in the media to comment on current news and events and, link those events to key Business ... As I continue to be asked to appear in the media to comment on current news and events and, link those events to key Business Sales & Marketing Strategies the Small & Medium Enterprises should be taking on not just due to the current economic climate but just because all businesses should be based on solid Business Marketing Fundamentals. During this interview we deal with viewing the internet as a Channel to Market, in the papers was a news story detailing how Waitrose are moving into the non foodstuffs business which will be based on the internet. The large corporations are conditioning and preparing the market for the smaller business owner to be able to more effectively and readily take advantage of making use of the internet as a Channel to Market. Take a listen and let me know what you think - get in touch if I can be of use to you in any shape or form. -Stephen C Campbell Internet Marketing, podcasts, small business Stephen C Campbell MBA, MSc, MCIM no no chamber of commerce director interview http://www.stephenccampbell.com/chamber-of-commerce-director-interview/ http://www.stephenccampbell.com/chamber-of-commerce-director-interview/#comments Mon, 03 Aug 2009 13:45:33 +0000 Stephen C Campbell http://www.stephenccampbell.com/?p=343

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]]> http://www.stephenccampbell.com/chamber-of-commerce-director-interview/feed/ 0 0:00:01 As I continue to bring the lastest, fresh and relevant business news, comment and reviews to the listeners of the radio station - here is ... As I continue to bring the lastest, fresh and relevant business news, comment and reviews to the listeners of the radio station - here is a podcast of an interview between Nigel Hutchins [GWE Business West Regional Director] regarding the role of his organisation and what there is on offer for those who wish to become members. GWE Business West provides training in the areas of ... Marketing Planning Business Strategies Bespoke Business Training As businesses look for the end of the recession, skills training will be one of the keys that companies will use as a foundation to enable them to take advantage of the rise in the economy [when it comes]. The organisation also provides networking opportunities for business members to get together and to exchange ideas. Business Chambers of Commerce are an important factor in the life of the business owners and as an extension to networking we see that they GWE arrange Breakfast Evenings as well as Evening meetings to give those interested in exchanging business, marketing and strategy ideas to be able to do so in an informal environment. We touched on the books/authors Think and grow rich - Napolean Hill Who says elephants cant dance - Louis V Gerstner Jr. Dan Kennedy - speaking about getting our of our environment to get ideas We noted that despite the recession, there are plently of businesses out there that are not only surviving but doing very well. Take a listen, and let me know if I can assist you in moving closer to your business goals - just comment or get in touch. Best, -Stephen C Campbell bristol business, business branding, Business Consulting, business strategy, globalization, marketing, podcasts Stephen C Campbell MBA, MSc, MCIM no no Business Marketing Plan http://www.stephenccampbell.com/business-marketing-plan/ http://www.stephenccampbell.com/business-marketing-plan/#comments Fri, 19 Jun 2009 16:33:44 +0000 Stephen C Campbell http://www.stephenccampbell.com/?p=314

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]]> http://www.stephenccampbell.com/business-marketing-plan/feed/ 1 0:00:01 Here is a podcast of the 1st question posed to me on the Drive Time Show for PassionRadioBristol on 15th June 2009. This 4min 30second ... Here is a podcast of the 1st question posed to me on the Drive Time Show for PassionRadioBristol on 15th June 2009. This 4min 30second discussion covers the following :- A Business Marketing Plan Is The Foundation Of The organisation :- Just as any building needs a really good foundation, it is paramount that business appropriately understands the Category of their product as well as having a clear understanding of their target End User Client. The Business Marketing Plan consists of several components, one which is important is that of :- Channel Marketing The particular route / channel that a company chooses to use to sell their product through will have a bearing on the price as well as by default defining ones end user client profile. If one has no experience of marketing one is advised not to fall in love with their product and to focus their energy and attention on the End User who will be eventually using the Product and/or Service. Understanding how the people who will be using your product will put the business owner in a strong position to be able to further shape the product to meet the needs of the end user client. blogging, bristol business, business branding, Business Consulting, business strategy, london business, podcasts Stephen C Campbell MBA, MSc, MCIM no no