the changing face of marketing for business

Changing Face of Marketing Communications The function of any business is to service its active set of clients and that is where the area of expertise will lie. In this technology enabled world most companies know that they need to have a website – even though there are many companies out there in the world Continue Reading…

business branding strategies

I was reading an interesting article the other day about the Billions, yes Billions of dollars that GE as a company adds to its bottom line in additional revenue because of the power of the GE brand. The question I ask myself, consulting clients and seminar attendees is – how much does your brand allow Continue Reading…

london internet marketing

When we look at the overall economy of the united kingdom it is amazing to consider how much revenue is generated in London alone and; the amount of businesses that are starting up on a weekly basis. Now – we do know that many businesses have readily understood how critical it is to make full Continue Reading…

Business Marketing Strategies For Small Businesses

As we all know, business strategies rank as one of the most searched phrases of all time in any given search engine. This is due to the fact that most of us are desperate enough to try all kinds of business strategies. After all, business strategies help us ensure that our business is running well, Continue Reading…

Business Testimonial – Construction Project Management

I consulted with a company operating largely in the Construction, Project Management industry … [display_podcast] … here in the UK; we worked over the phone after I review their Business Marketing Strategies in line with their website and overall internet presence [having a website does not mean that one has any presence on the internet Continue Reading…

Business Testimonial – Massage Therapist

Here is a brief Business Testimonial from one of my most favourite clients Lisa P who is a massage therapist – As well as devising key … [display_podcast] … Business Strategies, at times I act as more of a Mindset and Self Development consultant as at times, this is the key area that clients find Continue Reading…

Business Sales Marketing Strategies ii

Following on the previous post … One of the things that advisable for the business owner is to look for as many niche marketing examples as possible and take from them, specific examples that can be used in ones own business. Carefully analyzing the end user market using specific market segmentation strategies and processes will Continue Reading…

Business Sales And Marketing Strategies i

When we look at various companies and businesses that are found throughout the world – many people go on and wonder what it takes for those companies to keep major market shares and keep their brands at the forefront of the end user customers. After analysis we can be sure that it is down to Continue Reading…

Cass Business School Business Strategy Presentation iii

In this exerpt from the presentation given at Cass Business School in November 2008. Here I talk about Channel Marketing and the importance of ensuring that you have carefully defined your Channel Marketing Strategies. In particular, businesses should be making full and complete use of the Internet as a Primary Marketing Channel through which they Continue Reading…

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