Ideal Client Profile : Essential Part Of Your Marketing Strategy

Based on your definition of your strategies for ….. Channel Marketing Branding  Marketing Segmentation Category Marketing ..(see other posts for clarifation of the above if you need to) you should be able to develop an ideal client profile. Your Ideal Client Profile will tell you the type of person who is most likely to buy from Continue Reading…

Niche Marketing, Market Segmentation & Your Business

Niche Marketing is one of those terms that is bounded around all of the time. The definition of niche marketing is critical when working on your marketing strategies tactics and deciding upon your fundamental niche for the working of your business.   When working with my clients I work on the pros and cons of niche Continue Reading…