The question that many small business owners as well as executives from some of the largest corporations in the world have asked and are asking is, ‘what about the internet’ ?? … [display_podcast] … My response is that the internet is to be viewed as a marketing channel for the corporation. That is as a Continue Reading…
Tag: Corporations
channel marketing strategy
Your company’s [Distribution] Channel Marketing Strategy is key to the success of the products that you are selling in the market place, is used to be that technological superiority could be relied upon for market dominance. Looking at companies such as Walmart and Dell, we can see how critical it is for organisation’s to be Continue Reading…
corporate marketing consultants
For you reading this post and familiar with my writings, you will know that this topic of the use of external marketing, business strategy consultants is one that is dear to my heart. With the current state of the economy and no immediate signs of an impending upturn, corporations are having to slash budgets and Continue Reading…
internet marketing consulting
It is very interesting for me as a Business Marketing Strategy consultant to see how much of a shift of an emphasis [display_podcast] there has been in terms of corporations focussing on making use of internet marketing consultants. We know that a large percentage of the cost of getting a product to the end user Continue Reading…
internet marketing training programs
Internet marketing training programs are growing in demand as more and more corporations are correctly placing the internet in its correct [display_podcast] position in terms of the overall business strategy development activities that will determine where the company is going. The question is, where is the internet to be placed in terms of the development Continue Reading…
sales and marketing strategies
When we look at the makeup of corporations, we can readily identify the different functions that makeup the organisation. Some of the more common functions are :- Research And Development Sales Marketing Human Resource Management Finance Manufacturing Logistics Facilties .. and we could go on adding to the list. Now if we are to ask Continue Reading…
social media marketing strategies
As this was written years ago I was in the middle of preparing material to deliver corporate business strategy training and was preparing to cover social media marketing strategies as social media marketing strategy for business is very topical these days and becoming more of an important marketing channel for companies both large and small Continue Reading…
top ten business books
As a Business Marketing Strategy Consultant and Seminar Trainer – I work with businesses from a wide range of Business Sectors including … Technology Frequently Manufactured Consumer Goods Beauty Health and Wellness … and have to come up with developing and taking apart and putting back together Business Marketing Strategies and Tactics that corporations Continue Reading…
How To Get Website Traffic
We are living in an age where the internet is tied into all that we do, this is especially true when it comes to the development of a ….. [display_podcast] ….. company’s business strategy. All corporations and small businesses know that they need to have a website and that leads to the topic of this Continue Reading…