Running a business can be a very profitable venture if you’re using the correct tools to bring in the revenue. Imagine being able to get in touch with each of your employees with the push of a button, and get in contact with consumer that live nowhere near your business, all with one mobile application. Continue Reading…
Tag: marketing strategy
mobile marketing in the legal sector
As we see marketing continuing to change in terms of the requirements of the end user clients, it is clear that the use of Mobile as a marketing channel is one aspect of business that cannot be ignored any longer. In our consultancy we are currently targeting the legal sector, identified various companies to work Continue Reading…
developing marketing strategies with the internet
Internet Marketing For Business Development It is safe to say that the majority of the existing go to market strategies that have been developed for small businesses (Small and Medium Enterprises) as well as some of the larger corporations were in some part originally developed before the rise and rise of some of the existing Continue Reading…
apps for business
There can be no doubt that the world has changed in terms of how we communicate with each other, how we use mobile phones on a daily basis and how the visibility of a business on the Internet can translate into literally millions of dollars of revenue. As the Internet is to be positioned as Continue Reading…
mobile marketing business strategy
As a business strategy consulting working with businesses from multiple market sectors on an international basis there are certain trends that are so dominant that for ongoing consulting and training sessions I cannot help but point them out. [display_podcast] One of these trends is the astounding use of mobile devices (smart phones, iPads, tablet computers Continue Reading…
qr codes marketing mistakes
Common mistakes business owners make when using QR Codes and how to avoid them QR Codes are two-dimensional codes that connect mobile users to your online presence and can be a powerful marketing strategy. However since it is a new trend, there often costly mistakes that business owners make that can be avoided. This article Continue Reading…
market segmentation on the internet
Continuous business and marketing strategy development During a business networking event, I had an interesting conversation with a fellow consultant and colleague relating to business and marketing strategy development and the conversation, for a while became centred around the internet, the online world and that of digital business development. It was then that I started Continue Reading…
how to promote your business
[st_row][st_column][st_text id_wrapper=”text_fbe1878ae5b90fa6e126002dea97e23d” ]This is a critical question that is being answered on a daily basis by the most successful corporations, small business, entrepreneurs as well as marketers around the world. This extremely important topic of promotional marketing is one that is relevant for every business and the point can be stressed that it does not Continue Reading…
business consulting in china
As I was discussing during my radio program a few weeks ago, China is now officially the world’s second largest economy … [display_podcast] … overtaking Japan and as far as we can see the business opportunities will continue to rise in the coming years. After my very first business consulting seminar in Shangai [in Channel Continue Reading…
channel marketing strategy
Your company’s [Distribution] Channel Marketing Strategy is key to the success of the products that you are selling in the market place, is used to be that technological superiority could be relied upon for market dominance. Looking at companies such as Walmart and Dell, we can see how critical it is for organisation’s to be Continue Reading…