london internet marketing

When we look at the overall economy of the united kingdom it is amazing to consider how much revenue is generated in London alone and; the amount of businesses that are starting up on a weekly basis. Now – we do know that many businesses have readily understood how critical it is to make full Continue Reading…

Business Marketing Strategies For Small Businesses

As we all know, business strategies rank as one of the most searched phrases of all time in any given search engine. This is due to the fact that most of us are desperate enough to try all kinds of business strategies. After all, business strategies help us ensure that our business is running well, Continue Reading…

How To Get Website Traffic

We are living in an age where the internet is tied into all that we do, this is especially true when it comes to the development of a ….. [display_podcast] ….. company’s business strategy. All corporations and small businesses know that they need to have a website and that leads to the topic of this Continue Reading…

What comes 1st, Marketing or the product

I talk to many small businesses, some are startups and many others have been operating for a few years. One common theme that I see is that when I start to explain about my three month marketing strategy process which includes focussing on Channel Marketing, Internet Marketing, Category Marketing, Market Segmentation, Branding, Supply and Demand Continue Reading…

Small Businesses Must Use The Internet To Build Equity Into Their Businesses

Many of the small work from home business I consult with have little or no internet presence. By that I mean; even if they do have a website – it may as well not be there as it receives little or no traffic; and in cases is not even indexed in any of the major Continue Reading…

How To Develop Your Market Segmentation Or Niche Marketing Strategy

Every company or small / home business exists for the purpose of providing their product or service to the market place. With this point in mind it is sometimes baffling not to mention amazing that a great deal of businesses do not spend time on market segmentation (or niche marketing and we will use the Continue Reading…

Branding : Essential Part Of Your Marketing Strategy

What does your company mean or stand for ? when I ask this question – I don’t mean to you, I mean what does it mean to your current and future or potential customers. The process of branding means that the spotlight is turned on us as the provider of the product or service whether Continue Reading…

Market Segmentation : Essential Component Of Your Marketing Strategy

During a Business Consultation where I normally spend time working on client’s Marketing Strategy I spend time [display_podcast] instructing and coaching clients on Niche Marketing or Market Segmentation. Unfortunately many small businesses and solo preneurs fail to spend time to work on the Market Segmentation strategy which should form a part of their overall marketing Continue Reading…

Types Of Start Up Businesses I

The only thing that would arise in your my mind to have your own business is how to begin. What are the different start ups for business? When thinking of the types of start-up businesses , there seems to be a million different things that have to be taken into consideration. Finding money, perfecting a Continue Reading…

Using Your Internet Presence To Drive Offline Business III

The 3rd and final part of the post :- The ability to connect and network with online communities which have an interest in your product or service is in fact a great way which in my opinion all small businesses should be taking advantage of. Unfortunately, often the small business owner is busy running the Continue Reading…