Now onto part II of this three part post :- to add streaming video to your website with a choice of over 100 actors and actresses check out http://www.AffordableWebsiteVideo.Com/ now.
Now on to the content :- Web personalization using online video gives your first time visitor a friendly, relevant experience that can lead to making him your regular visitor. Personalization using streaming audio and video broadcasting will make your visitor stay on your site and well turn out to be productive and engaging for both you and your visitor and lead to extra revenue and profits. Personalization using online video and part of your internet marketing strategy is valuable to you and your business because it attracts the desired business results such as subsequent visits, subscriptions and visitor response and eventually promotes retention of customers.
There are two types of profiles, which are gathered for personalization. A visitor’s implicit profile is created dynamically from user’s pattern of behavior and from user information, which is automatically collected and can be presented using online video. This information consists of IP address, browser information etc. A visitor’s explicit profile is gathered through online forms, comment forms, questionnaires, automation tools, etc. Explicit profile is collected from information given by customer responses.
How do you implement personalization for your website and include online video?
There are many software companies in the market that are ready to sell ready-to-use personalization solutions these often include services to provide online video and take your website to the level where you are providing streaming audio and video broadcasting. You could employ a website development firm to build you some specialized technology to produce your online video. Prepackaged solutions from companies are also available for sale where you can choose your own actors and give them a script to relay to your customers.
To simplify the process and move with the current internet marketing trends go check out http://www.AffordableWebsiteVideo.Com/ today.
Stephen C Campbell
This is part I of a III part post on using online streaming video on your webpage in line with some of the current trends in internet marketing.
We as humans mainly communicate via the audio (streaming audio and video broadcasting), visual (video on a webpage) and kinesthetic senses so; what is the best way to get one’s attention in internet marketing? The most common and the easiest way to catch one’s attention are to call him by his name. That is what using online video can do for you and your business these days. Someone may call you by your name when you sign up for something or some information. Have you ever seen a website with streaming audio and video broadcasting on it that takes your details and may respond with ‘Hello jack’ or ‘Hi john’ or whatever your name is? This is called personalization using online video. If you own a website, personalization as part of your internet marketing strategy would help you to improve your sales. (see http://www.AffordableWebsiteVideo.Com/ for learn more)
What is web personalization using streaming video?
Personalization is a process of collecting and storing information about you, the site visitor, to deliver such information you are looking for at a time when you search for it in future. Websites collect and save the log in information, analyze the data and based on the analysis, deliver the right information to each visitor at the right time. Using online video as part of your internet marketing strategy can and will take your marketing to the next level. Also, today using streaming video is not difficult at all and with the low cost it makes having video on a webpage within the reach of most businesses and individuals.
You too can have streaming video on your website, see http://www.AffordableWebsiteVideo.Com/ for further information.
Stephen C Campbell
Onto the final part of this thread :-
Some Internet aficionados prefer e-shopping on their own. In which case, your (secure) site could offer complete transparency when it comes to products and services offered. This might entail more time to create, and a lot of Internet marketing research. This gives your customers a sense of control by being able to cross reference information, packages and prices with other online business ventures like yours. You could also offer alternatives to your products that will link them to other trustworthy sites.
In other words, make your home business customer-friendly by offering assistance without seeming to.
A system for organization and technical aspects
Like any form of business, your home business should have market research and analysis. Knowing your target market is important; knowing what your target market wants at the moment is more important. Trends change. Your bookseller home business may be doing well with one title at the moment. Next thing you know, nobody wants it anymore.
Make sure that your company has devised a way for secure and reliable transactions that is not only convenient to you but also to your potential customers. Credit cards accounts for 90% of all purchases in online business ventures. If however, is of no service to you, there are other software and / or sites that may help you like Paypal or money order.
Budget permitting, aside from hiring the services of an Internet Marketing business, your management team should be well versed with Internet protocol. Designing, updating and upgrading a website is important; because this is the face your customers can see. Also, should technical difficulties arise, your team should be able to deal with it promptly. A down site means a loss of revenue for your company.
Go check out http://www.onlinebooksellingbusiness.com/ If you liked what you read to learn more on using the internet for your home business in general and; selling and making money from selling books online.
Stephen C Campbell
Now, onto part ii of this post on making e-commerce work for you in line with selling your books online with your home business.
If the budget for your online business is permissive, you may want to seek the aid or advice of an Internet marketing business. An Internet marketer or e-marketer can provide valuable information about market trends in the e-commerce world. If resources are tight, however, you can make e-commerce work for you by simply following these:
Customer Assistance Service
One way of getting a good objective look at your online business is to see or experience it through the eyes of your prospective market.
For example, your home business is a bookseller business; obviously, the first thing you have to promote is your book collections. You have to make sure that your working website has all the books that you offer. Updating your website about what new books have just come in and what items are out of stock will make your customers feel up-to-speed with new releases and wont be disappointed if ever they order the out-of-stock book.
This is a value-oriented service to your projected market. It shows that you are providing personal attention to your clients even though there is no face-to-face transaction.
If your website is interactive (with chat rooms, customer feedback, discussion boards, etc.,) then you can offer a responsive and user-friendly purchasing experience to your clients. You can also offer coupons, discounts and special offers to your customers as a way of enticing them back to your business.
For more information see http://www.onlinebooksellingbusiness.com/ and we’ll finish this up in another post.
Stephen C Campbell