As I continue to bring the lastest, fresh and relevant business news, comment and reviews to the listeners of the radio station – here is a podcast of an interview between Nigel Hutchins [GWE Business West Regional Director] regarding the

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role of his organisation and what there is on offer for those who wish to become members.

GWE Business West provides training in the areas of …

  • Marketing Planning
  • Business Strategies
  • Bespoke Business Training

As businesses look for the end of the recession, skills training will be one of the keys that companies will use as a foundation to enable them to take advantage of the rise in the economy [when it comes]. The organisation also provides networking opportunities for business members to get together and to exchange ideas. Business Chambers of Commerce are an important factor in the life of the business owners and as an extension to networking we see that they GWE arrange Breakfast Evenings as well as Evening meetings to give those interested in exchanging business, marketing and strategy ideas to be able to do so in an informal environment.

We touched on the books/authors

  • Think and grow rich – Napolean Hill
  • Who says elephants cant dance – Louis V Gerstner Jr.
  • Dan Kennedy – speaking about getting our of our environment to get ideas

We noted that despite the recession, there are plently of businesses out there that are not only surviving but doing very well.

Take a listen, and let me know if I can assist you in moving closer to your business goals – just comment or get in touch.

Best,

-Stephen C Campbell

I have met with a few prospective clients over the past weeks, there is a standard process which I go through when determining if I am the right person to be working with the customer, and also to determine whether or not the customer is in the right place to grasp and implement some of the World Class strategies which I will introduce them to should we work together.

As in 9.9 times out of ten, I find that people launch their business being very good at producing their product or service – however, they often have very little idea about marketing, the marketing process, terms such a market segmentation and category marketing. I take some time to explain some of the most basic concepts of marketing and as I have spoken so many businesses I cannot recall how many it is always interesting to see when the fact that marketing and business strategy is a skill and discipline. A discipline which is to be learnt through education and action, just like any other skill ye; it is amazing that people stake their whole future on running a business and it never crosses their mind to spend but a few thousand pounds on working with an expert to developing their marketing strategies to help them grow their business in the years to come.

It is my desire to increase the number of consultant in our company and to get the message over to more and more small and work from home businesses that, Marketing is the Heart and Soul of their’s and any other business.

If you are running your small business, read as much as you can about the process of marketing and even better, get in touch and let’s talk about how I can craft a world class marketing strategy with full Internet Infrastructure Development to take your business to the next level.

Let me know if you have any thought,

To your success,

StephenC