During a Business Consultation where I normally spend time working on client’s Marketing Strategy I spend time


instructing and coaching clients on Niche Marketing or Market Segmentation. Unfortunately many small businesses and solo preneurs fail to spend time to work on the Market Segmentation strategy which should form a part of their overall marketing strategy. In turn this means they often spend time selling their products or services to the wrong or an inappropriate niche in the market place.

So what does Market Segmentation entail ? To get to grips with Market Segmentation consider various ways we can segment the population i.e. by :-

  • Age
  • Race
  • Earning Capacity
  • Living Location
  • Marital Status

… and so the list can go on. Do you get the idea ? the point is that the segment of the market that you decide to sell your product or service into will determine your pricing, delivery, packaging and related strategies.

As we live in a diverse world with a global market place market segmentation or niche marketing plays a critical role in our efforts as business people and will continue to do so. In order to take your business forward keep market segmentation in your thoughts and consider this as you discuss where you plan to take your existing or new product. This will help you to make more money and to achieve the success that you have in mind for your business venture.

If you need help with your Market Segmentation or Niche Marketing strategies, get in touch and let me have your comments. You also wish to take a look at http://www.BusinessmansEncyclopaedia.com/ which is a resource I put together to help business people wherever they may be in the world.

Stephen C Campbell

Tips To Making More Money

Calling all ordinary people who are making normal income: Do you wish to generate more than your ordinary income? Dreaming of having an assent that you never had before?  Do you sincerely want to be rich? If yes, then you must learn this essential thing— tips to making more money. Yes, making money that is easy as counting 1, 2, 3 and as reading A, B, C, will be yours smoothly if you only learn the tips to making more money –the most effective strategy to generate more profit.  An income that seems to be impossible to achieve by ordinary people will be at your hand-reach if you consider learning tips to making more money. Yes! How? If you are eager to earn more income, then you must not take this tips to making more money ‘ for granted, by having te right resource.

Guide to Making More Money  ; by Stephen C. Campbell. It provides answers to common questions like: What tools you can use to make more money? What is the most important thing that you must know to make more money? What are the valuable secrets on how to make more money? What you shall do to make more money? Detailed tips to making more money are provided for you. Full information are showcased. Visit: www.guidetomakingmoremoney.com

The first thing I recommend to anyone who asks me “what should I do” is to get some good grounding via expert training. There are many ebooks and download out there which; could well end up just confusing the person who wants to have that thrill of earning money on automatic pilot. So there it is, that is the essence of this short post today – go to http://www.JobControlBreak.Com/intro.html and sign up for the Fr.ee Internet Marketing Training course that I have had the privilege of being involved with.
Any comments, drop me a line – Thanks.