Currently I am involved in consulting with organisations to aid them in developing and increasing their organisational effectivenes and focussing in on just what is it that makes a great versus mediocre leader. What was it for example that made Herb Kelleher [former CEO of South West Airlines] such a great leader who made people want to follow him.

Looking at great leaders from all walks of life we know intrinsically that they have ‘something makes people want to be around them and want to do their very best for them as a leader and for the organisation for which they work. Through continued breakthroughs in Neuro Science we now know that the brain acts as both a transmitting as well as a recieving organ – with respect to leadership the term "Social Intelligence" looks at the ability of a leader to cause the members of his/her team to cooperate, do their very best and ultimately improve the organisation.

Traditionally we would focus on the abilities of the leader [Emotional Intelligence] and of their skill level and competencies to be able to complete tasks but now; we are looking at how critically important Social Intelligence is to the qualities of a leader.

During this particular business trip I have spoken to over 1000 people on the topic of Social Intelligence and Leadership, it is my desire that I will be able to continue to use my consulting skills in new and fresh areas in order to improve organisational effectiveness and thereby help companies to generate more revenues.

How is your [or you managers] level of Social Intelligence and Leadership Abilities ? Do you think it could be worthwhile spending a couple of days away from day to day activities to look at how you can improve by getting to grips with this topic ??

If so – let me know, any comments ??

Stephen C Campbell [Punjab, North India]

In my role as a broadcaster, the radio station provides a Business Consultation package which consists of an interview

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with local business owners in addition to a private Strategy Consultation with myself.

With that said, here is an example on the type of [Advertorial] interview that you can expect from myself. Here I am interviewing Andrew Sparks MBA, who is seasoned Sales Professional expert in developing and executing Sales Processes. Andrew has developed sales teams skilled in selling high ticket items [thousands of pounds] Here is some of what we cover at the outset :-

  • Different types of Sales People
  • The Science Of Sales
  • Importance of following a Sales Process

Andrew Sparks then goes on to outline the fact that Sales is about ‘two way communication’. He makes the point that sales conveys a specific message to the end use client via specific Marketing Channels. One imortant point raised is :-

  • Client needs confidence, permission and option to let the company know what they think

Sales is about a transcation so that the customer willingly pays money for the product and/or service as during the sales process; the Sales Professional will have expertly conveyed the key Features and Benefits of the product to the end user. We cover quite a few points during the interview – some of the others are :-

  • Positive Motivation
  • Negative Motivation
  • Laddering
  • Needs
  • Desires
  • Wants
  • Length of time of the Sales Process
  • Value Proposition of the Product/Service
  1. Attributes
  2. Consequences
  3. Values

Take a listen and as always, should you have any comments  [if you wish to contact Andrew maybe ??] feel free to get in touch.

Best Business Success,

-Stephen C Campbell