Sales and marketing are the two processes that complement each other completely. One can not go without the other. Lead generation is marketing and closing the final deal is sales accomplished. The model followed by each company for these two processes may differ.
Cold calling is one very popular method adopted by many. ‘Sales and Marketing- Six Sigma Way’ is one system that is used and adopted by various organisations. Whatever the stage of your business, whether you are in the startup stages or rapidly growing, it makes good strategic sense to emply robust sales and marketing strategies in order to take your business to the next level.
For further details on systems you can use to enhance your business, visit http://www.NewBusinessMethods.com/
Stephen C Campbell