Diversity, Management, The Marketplace & Bottomline Profits III

This is the final post on this topic on this critical topic of Diversity with the workplace. The results of fully incorporating Diversity into the fabric of the organization’s decision making process by the management team (ably assisted by the Human Resources department) will result in products and services which are more targeted to the Continue Reading…

Diversity, Management, The Marketplace & Bottomline Profits II

It is indeed beneficial to all involved to view Diversity in this unemotional fashion i.e. having the best people in the best positions to make the best decisions for the company. This is indeed one of the many challenges facing management today when faced with developing, marketing and delivering products and services to a diverse Continue Reading…

Diversity, Management, The Marketplace And Bottomline Profits

At the beginning of every business consultation I more than often spend some time talking about why companies exist. i.e. to provide products and services via specific marketing channels to end users. The challenge is to identify the relevant channels to market which relate to the target end user customer, other major factors such as Continue Reading…

Google’s Pay Per Click Now Free

In what is perhaps the most shocking announcement made in some time regarding the vast world of the Internet, a New York doctor has just released a very private “secret” he’s been using since the earliest days of targeted paid advertising at search engines. He admitted without hesitation that he’s gotten over $87 million in Continue Reading…

Email Marketing

So you want to get into Internet Marketing, you want to take advantage of the power of the internet and make money online. To be successful on the internet you may well have heard that the money is in the list. Why? well, when you have a list you can Market to the list by Continue Reading…

Getting To Grips With Making Money On The Internet

The first thing I recommend to anyone who asks me “what should I do” is to get some good grounding via expert training. There are many ebooks and download out there which; could well end up just confusing the person who wants to have that thrill of earning money on automatic pilot. So there it Continue Reading…

Viral Marketing Part I

You should be using Viral Marketing in your business! There so many different aspects involved in being a successful Internet Marketing entrepreneur. The one thing I always advise whether you are a beginner or reasonably experienced is to constantly take Internet Marketing Training courses. This will enable you to short circuit the learning process and Continue Reading…