The only thing that would arise in your my mind to have your own business is how to begin. What are the different start ups for business? When thinking of the types of start-up businesses , there seems to be a million different things that have to be taken into consideration. Finding money, perfecting a Continue Reading…
Category: Leadership
Niche Marketing, Market Segmentation & Your Business
Niche Marketing is one of those terms that is bounded around all of the time. The definition of niche marketing is critical when working on your marketing strategies tactics and deciding upon your fundamental niche for the working of your business. When working with my clients I work on the pros and cons of niche Continue Reading…
Using Your Internet Presence To Drive Offline Business III
The 3rd and final part of the post :- The ability to connect and network with online communities which have an interest in your product or service is in fact a great way which in my opinion all small businesses should be taking advantage of. Unfortunately, often the small business owner is busy running the Continue Reading…
Using Your Internet Presence To Drive Offline Business
Carrying on from the previous post :- The first problem which is normally uncovered is when working with a client who already has a website, the website normally looks pretty, was designed by a software development house and is normally the company’s brochure replicated online. It is then always interesting to examine the source of Continue Reading…
Using Your Online Business To Drive Offline Business
Working mainly with small businesses we develop their marketing strategies and in the majority of cases those small businesses do not have an internet presence or if they do, they have a website sitting up there in cyberspace performing no real function or doing anything to enhance their business. Now in addition to instructing and Continue Reading…
Workplace Diversity Managing In Japan iii
This is part III of the post on this exciting subject as; living in Japan certainly has changed my life and points of view even though it’s some seven years since I returned to the U.K. I relish the opportunity to live and work there again someday soon. As things related to this move very Continue Reading…
Experiencing Workplace Diversity Whilst Managing In Japan II
As I made the comparison between the differences between the workplace diversity landscape in Europe versus that in the United States and then began to draw the comparison between the picture of Diversity which I was looking at in Japan in comparison to anything I had ever experienced. Indeed, as I saw a time lag Continue Reading…
Experiencing Diversity Whilst Managing In Japan i
Whilst working in technology marketing management for one of the largest and most respected computer companies in the world I acted as chair of the European Black and Ethnic Minority employee network as well being involved and liaising with the Diversity team in the United States. Being based in the United Kingdom it was indeed Continue Reading…
Using Your Subconscious Mind II
Time Changes :Â Travel westward, if you will, where the time changes. You go to bed saying to yourself that you will awaken at five o’clock in the morning. You are traveling by sleeper on a fast express. You go to bed by Eastern Time, and while crossing the land enter the belt of Central Continue Reading…
Using Your Subconscious Mind
Alarm Clock : The Subconscious is the most wonderful thing in the human mind, and perhaps in all the world we know; for it is the omnipotent part of man. A single illustration will suffice to show this transcendent quality. Did you ever go to bed at night desiring to awaken at a certain hour Continue Reading…