As The Sales and Marketing Process will continue to be at the heart and soul of all businesses – I gave a Business Marketing training session at Westminster Library last week for small business owners, amongst the feedback was this brief email from C Ho who is a fashion designer …

“Hi Stephen : Thank you for your seminar last night. I took away a lot of valuable information and felt you really explained marketing in an easy to understand format. Thank you : C Ho”

… it is my pleasure to be able to break down some of the technicalities and mysteries behind the marketing process in order to enable the business owner to gain some sort of control.

I will be speaking to a group of business owners and individuals with business ideas on the topic of developing and executing an effective marketing strategy within their small and work from home business. The heart and soul of every business, from the largest corporate organisation to the smallest company is its ability to effectively get its products and services to its end user base.

It is unfortunate that the majority of business owners are not skilled in the process of developing and executing an effective business marketing strategy in order to develop their business. The business owner is of course mostly skilled in their core competency but the ability to manage their marketing efforts is something which is often lacking.

As a consequence, what normally happens is that the business runs without effective business negotiation strategies and tends to operate doing the same things that the other business do. This goes on to mean that the business operates without any major competitive advantage over others in the same market place.

If you are running your business and are in London, go to http://www.westminster.gov.uk/libraries/news/wrfevents.cfm and sign up to reserve your place for this exciting business presentation which will give you a chance to work with Stephen C Campbell who has conducted business in over 25 countries throughout Europe, the United States and the Far East.

There is a growing trend in the number of women have quality business ideas and who are actively running their small work from home businesses. With this in mind, Stephen C Campbell will be running a seminar on the 22nd November for Women Only focussing on the Components Of A Marketing Strategy : details may be found at … http://www.stephenccampbell.com/bristolbusinessseminar/

It is unfortunate that the majority of small work from home business owners fail to develop a coherent marketing strategy and as a consequence fail to get their message heard by their target audiences. Every successful business must operate according to a marketing strategy and often the small business owner does not have the required skills necessary to create the life that they desire.

The Bristol Business Women’s Seminar will be a full day spent on unravelling some of the mysteries needed in order to develop a business strategy for your bristol business.

Follow the link to http://www.stephenccampbell.com/bristolbusinessseminar/ to learn more about the day and to book your place.

Stephen C Campbell