As Companies and Businesses as well as organisations of all kinds look for the competitive edge, we have seen that the traditional measure of competence i.e. IQ is not the only measure that is being used as means for hiring staff, developing leaders and ensuring that the future … … workers and leaders [i.e. the Continue Reading…
Category: business strategy
social intelligence and leadership
Currently I am involved in consulting with organisations to aid them in developing and increasing their organisational effectivenes and focussing in on just what is it that makes a great versus mediocre leader. What was it for example that made Herb Kelleher [former CEO of South West Airlines] such a great leader who made people Continue Reading…
Business Marketing Strategies For Small Businesses
As we all know, business strategies rank as one of the most searched phrases of all time in any given search engine. This is due to the fact that most of us are desperate enough to try all kinds of business strategies. After all, business strategies help us ensure that our business is running well, Continue Reading…
best marketing consultants
Businesses of all sizes are looking to make use of the very best marketing consultants given that we are living in tough economic times. It has been said numerous times for good reason that ‘the heart and soul of business is the sales and marketing function’. The fact is that making the desired end user Continue Reading…
sales and marketing strategies
When we look at the makeup of corporations, we can readily identify the different functions that makeup the organisation. Some of the more common functions are :- Research And Development Sales Marketing Human Resource Management Finance Manufacturing Logistics Facilties .. and we could go on adding to the list. Now if we are to ask Continue Reading…
innovation in business management
Recently the business week top 50 companies in terms of business innovation list was released which made interesting reading. As a Business Marketing Strategy Consultant I took a look at the list to see what the key learnings were for me to take and to incorporate into my day to day Consulting, Speaking and Training Continue Reading…
social media marketing strategies
As this was written years ago I was in the middle of preparing material to deliver corporate business strategy training and was preparing to cover social media marketing strategies as social media marketing strategy for business is very topical these days and becoming more of an important marketing channel for companies both large and small Continue Reading…
top ten business books
As a Business Marketing Strategy Consultant and Seminar Trainer – I work with businesses from a wide range of Business Sectors including … Technology Frequently Manufactured Consumer Goods Beauty Health and Wellness … and have to come up with developing and taking apart and putting back together Business Marketing Strategies and Tactics that corporations Continue Reading…
small business marketing ideas
I tend to give a lecture or short talk to business owners once a month, in addition to this in my consulting work I am frequently astonished at the lack of discipline that businesses have when it comes to developing and implementing ongoing marketing strategies. [display_podcast] Given that marketing [and the resultant sales] are the Continue Reading…
distribution channel management
Companies all over the world deliver products and/or services to end user clients – these customers by definition are located at the end of a marketing [distribution] channel. [display_podcast] Whilst Small and Medium Enterprises and Large Corporates by definition will be using some form of distribution channel through which to deliver their products, services and Continue Reading…