Business Testimonial – Beauty Industry

Based on my relevant background combination of Education and Experience is Business Sales and Marketing … [display_podcast] … Development and using tried and tested processes; I am fortunate enough to be able to work with business owners spanning different industries. Here is a testimonial from one Business Owner following one of my thought provoking business Continue Reading…

Cass Business School Business Strategy Presentation ii

Hi, Now on to partii of the sample of the recent Business Strategy presentation given at Cass Business School : this sample is talking about the process of Category Marketing. [display_podcast] Key points :- Focus on Category Marketing Take time to carefully determine which specific category your product or service fits into The category of Continue Reading…

Bristol Business Consulting Internet Marketing Traffic Generation Service

Capid Houser is a Bristol based strategic business marketing organisation which is headed by Stephen C Campbell who is someone who is always leading in his industry by embracing change and the new technologies. The latest service launched by the company is the provision of Internet Marketing Traffic generation service largely designed to move companies Continue Reading…

Another Example Of How We Put Products At The Top Of The Search Engines

Our consulting not only consists of developing world class go to market strategies and designing custom websites, we also coach clients how to use their websites as a part of their overall business strategy. As the internet becomes more and more of a dominant marketing channel, it pays to know where to find the experts Continue Reading…

Internet Presence Should Be Part Of Company’s Overall Business Strategy

More and more I am incorporating the use of the internet as key component of the business strategies of the companies I do consulting work for. The point that I work to get across to clients is that they should be using their internet presence to act as equity for their business. What do I Continue Reading…

Small Businesses Must Use The Internet To Build Equity Into Their Businesses

Many of the small work from home business I consult with have little or no internet presence.  By that I mean; even if they do have a website – it may as well not be there as it receives little or no traffic; and in cases is not even indexed in any of the major Continue Reading…

Innovation In Business

The businesses which set themselves apart from the rest are the ones which constantly innovate and implement creative sales and marketing strategies in order to ensure that the company’s product and services get to the end user based upon the actual profile of the end user customer. The company’s which generate the most revenue are Continue Reading…

All Businesses Need Leads On A Constant Basis

All businesses need a fresh supply of new prospects on an ongoing basis which hopefully in time will turn into customers and lead to increased revenue generation. In order for this to happen businesses need to constanly execute their marketing strategies which has previously been designed to target their ideal clients. There are of course various Continue Reading…

Business Testimonial – Music Composition

I worked with Scott and Caspar a couple of years ago, they run April Media [http://www.AprilMedia.co.uk] … [display_podcast] … Music which is a Specialist audio branding and music composition agency based in London. Being a business already in operation with existing clients, I worked to look over their existing Business Marketing Strategy plans.

How To Develop Your Market Segmentation Or Niche Marketing Strategy

Every company or small / home business exists for the purpose of providing their product or service to the market place. With this point in mind it is sometimes baffling not to mention amazing that a great deal of businesses do not spend time on market segmentation (or niche marketing and we will use the Continue Reading…