Internet Marketing For Business Development It is safe to say that the majority of the existing go to market strategies that have been developed for small businesses (Small and Medium Enterprises) as well as some of the larger corporations were in some part originally developed before the rise and rise of some of the existing Continue Reading…
Tag: Category Marketing
london internet marketing
When we look at the overall economy of the united kingdom it is amazing to consider how much revenue is generated in London alone and; the amount of businesses that are starting up on a weekly basis. Now – we do know that many businesses have readily understood how critical it is to make full Continue Reading…
Cass Business School Business Strategy Presentation ii
Hi, Now on to partii of the sample of the recent Business Strategy presentation given at Cass Business School : this sample is talking about the process of Category Marketing. [display_podcast] Key points :- Focus on Category Marketing Take time to carefully determine which specific category your product or service fits into The category of Continue Reading…
Marketing : The Heart & Soul Of Your Business
Every business whether big or small, national or international, family run or corporate structured – exists to provide a product or service via a marketing channel to the end user customer. That is so simple to say yet so hard to focus on marketing and making the process of provision of the product smoother. Based Continue Reading…
Ideal Client Profile : Essential Part Of Your Marketing Strategy
Based on your definition of your strategies for ….. Channel Marketing Branding Marketing Segmentation Category Marketing ..(see other posts for clarifation of the above if you need to) you should be able to develop an ideal client profile. Your Ideal Client Profile will tell you the type of person who is most likely to buy from Continue Reading…
Category Marketing : Essential Part Of Your Business Plan
When I start a Business Consultation session I introduce my clients (or refresh their minds) to Category Marketing. Unfortunately most small business and home business do not stop to take time up front to work on Business Planning and laying a solid foundation on which to base their businesses. Failure to do this invariably leads Continue Reading…
Components Of A Marketing Strategy
To setup and run your business and achieve success it is imperative that the business, no matter what business it is – whether you are a Makeup Artists, Painter & Decorator or Interior Designer; your business must be structured around a flexible marketing strategy plan. You Following the steps below will provide a platform on Continue Reading…
Diversity, Management, The Marketplace And Bottomline Profits
At the beginning of every business consultation I more than often spend some time talking about why companies exist. i.e. to provide products and services via specific marketing channels to end users. The challenge is to identify the relevant channels to market which relate to the target end user customer, other major factors such as Continue Reading…